Certificate Course

Name Of Course  Date & Time CPE Hours Course fee Venue Registration

6th  Batch of Certificate Course on Startup (Residential & Physical ) 

Date: 16th Oct -20th Oct 2023
Time: 10AM – 5:30PM
30 CPE Hours (As per CPE Guidelines)

Rs. 21000+ Rs.3780 (GST) = Rs. 24780
Fees includes course fee + residential facility  at Centre of Excellence, Hyderabad, Telangana

CA. Shailesh Verma
Mob.: 9310644396

Centre of Excellence (Hyderabad) 

The Institute of 
Chartered Accountants of India(ICAI), 
Plot No. 10 & 11, Road No. 2,
I.T Park, Gachibowli,
Financial District, Nanakram Guda,
Hyderabad – 500 032.
Telangana. India
Online Register
Objective : – To equip professionals to have adequate knowledge in the field of Startup.
Members of ICAI
Total Number of Classes
10 days (Online Mode) 6 Days (Offline mode) Classes will be held on weekdays/weekends
80% attendance is required for appearing in the Final Test.
CPE Hours
The CPE credit of 30 Hours out of which 25 hours credit will be given on 80% attendance and rest 5 hours after clearing the assessment test
For Members: Rs 12,000/- plus GST (Offline) For Members: Rs 4500/- plus GST (Online)

Methodology of teaching:
Apart from the comprehensive theoretical aspects, this course will sharpen the expertise and excellence of our members through case studies.
Participants will have to undergo a test at the end of the course for getting a completion certificate.

Faculty will be drawn from the practicing fraternity, members and other academicians from the field who have in-depth theoretical and practical
knowledge in the subject.

Assessment Test
Passing Criteria
Minimum marks for pass in the subject is 50 out of 100.
The candidates who complete the Start-up Certificate Assessment Test will be eligible to get the Online/ Offline Certificate subject to the
online/offline conduction of the certificate course.

Medium of Assessment
Assessment will be conducted in English only.

Pattern of Assessment
• Question Paper will contain 50 objective type multiple choice questions for 100 marks.
• The examination will be held in Online/Offline Mode only
• There will NOT be negative marking for wrong answers.

Duration of Assessment
The duration of the Assessment Test will be of 2 hours

Introduction to Startups &
Basic introduction to the world of Startups and Entrepreneurship
Role of Startups & Entrepreneurs in economic development
Rise of Startups: Global Perspective
Rise of Startups: Indian Perspective
Getting familiar to the Startup World: Decoding the jargons
Overview of the process involved in building a Startup
Startup Ideation PhaseHow to get a Startup Idea (Discussing the ideation Matrix)
Validating a Startup Idea
What is your big picture or ultimate purpose
Writing the "Value Proposition"
Things to consider before you start
Product DevelopmentBuilding a Minimum Viable Product (MVP)
Journey towards building "Product Market Fit"
Practical case studies on journey of successful startups from MVP to PMF
Prototype and Agile development methodology for tech Startups.
Identify critical success elements: Product (tech), Product (offering), Procurement, Supply Chain.
Product Launch & Revenue
Making a Go-to-market Strategy – identify initial market segments (customers/ geography)
Understanding the various revenue model and deciding what works best for your product.
Pricing Strategy.
Setting up an Offline distribution model (Role of omni-channel).
Introduction to Social Media Marketing and best practices for digital launch campaigns.
How to find first 100 customers
Legal considerations for a
Choosing an ideal entity type and overview of registration process.
Startup Equity Split among cofounders and equity vesting. ESOP Planning and other best practices.
Drafting of Cofounder Agreement.
Registering intellectual property rights (IPRs) [Patent, Copyright and Trademark etc.].
Startup Registration: DPIIT Recognition, Benefits, Government Seed Funding etc.
Startup Funding & ValuationUnderstanding basics of Startup Funding & where to get investment.
Prerequisite of Startup Funding.
Drafting of Pitch Deck and Business Plan.
Financial Modelling for the Startups.
Art of Elevator Pitch.
How to approach Angel Investors & VC Firms.
Understanding Term Sheet, Investor Agreement and Equity Dilution.
The science behind 'Startup Valuation'
Practical Case StudiesStudying the growth of a cross-section of successful Startups across the world.
Other important aspects of startupStartup Incubators & Accelaration Programs.
Role of Startup Advisors & Funding Agents.
Building a right Startup Team.
Founder's grooming : Role of PR Building Activities in success of Startups.
Being part of Startup Community and leading it.


Committee on MSME and Startup

The Institute of Chartered Accountants of India
ICAI Bhawan, Indraprastha Marg,
New Delhi - 110 002

011 3011 0569



Secretary to the Committee: CA. Shanu Goel


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